Increasing Sales with Add-On Purchases! #5 – Promotions

[Part 5 of 5]

This technique is so powerful that it is used by almost all retailers to various extent.

Unfortunately, it is often used with the wrong products, at the wrong time, or with poor planning Because of this, Promotions in many stores bring almost no long term benefits.

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5 Things you HAVE to know before buying a 7-Eleven!

This is written for anyone that might be interested in purchasing a 7-eleven convenience store in the United States. 

When you are given the 200 page Franchise Offering Circular (The rule book), it can be very difficult to understand all of the “fine print”. 

So here is some of that fine print in laymen terms:

 

1. 7-Eleven will take AT LEAST 52% of your profits.

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