Increasing Sales with Add-On Purchases! #4 – Cross Merchandising

[Part 4 of 5]

In my last three posts I wrote about the importance of properly merchandising the Front End Cap and Front Counter, and the tremendous importance of Plus Selling.

Now it’s time to tackle the most effective way to increase sales with Add-on Purchases without actually having to speak to the customer: 

Read the rest of this entry »

Advertisements